Henry Rose is Michelle Pfeiffer's new fragrance line over 10 years in the making. It is the first high-end perfume line to be certified by the Environmental Working Group, a watchdog organization that monitors toxicity in the beauty industry. Henry Rose is comprised of six different fragrances based on Pfeiffer's favorite memories and each one as unusual the woman herself.

I helped my team come up with concepts and design ads for social media. I also make sure the design and visual elements meet the brand guidelines. The Henry Rose team had provided assets including fonts, logo, and images. The creatives run through Facebook and Instagram. I mainly work on still images but once awhile I got a chance to work on few video ads as well.